ESA Industry Insight Reports
No one knows the electronic security and life safety market like we do. ESA Industry Insight Reports give you a competitive edge with the data you need to:
- Determine growing markets
- Identify emerging trends
- Discover new revenue models
- Spot new opportunities
- Understand your market position
- Survey the competitive landscape

In a consumer study from Q3 2020, consumers reported they found the experience of COVID-19 has increased their interest in a variety of healthy home use cases for smart home technology. Safety, clean air, clean water, energy management, and elder care lead the list.

The entrance of tech giants and MSOs is raising awareness of security solutions; new business models are emerging as a result of changing consumer preferences; and technology advancements such as AI, video analytics, audio analytics and voice control are improving the user experience.

The 2020 ESA Product Guide is more than a list of products, it’s a carefully-curated collection of electronic security and life safety technologies that can improve your revenue.

The outlook for residential security systems, professional monitoring and add-on devices has changed in 2020 as crisis has taken hold of the economy. This report provides insight into what changes and trends are expected in residential security based on the most recent data available.
The world has changed, and businesses are changing along with it. Determining what customers want and keeping up with the constant changes is difficult enough as it is. That’s why we’ve compiled actionable advice to boost sales productivity and put it in this handy PDF guide.

The outlook for residential security systems, professional monitoring and add-on devices has changed in 2020 as crisis has taken hold of the economy. This report provides insight into what changes and trends are expected in residential security based on the most recent data available.