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Established in 1948, the Electronic Security Association is the largest trade association in the United States representing the electronic security and life safety industry.
Member companies install, integrate and monitor intrusion and fire detection, video surveillance and electronic access control systems for commercial, residential, industrial and governmental clients. The association provides technical and management training, government advocacy and delivers information, advice, tools, and services that members use to grow their businesses and prosper.
Together, member companies employ more than 500,000 industry professionals and serve more than 34 million residential and commercial clients.
By Audrey Pierson, Audrey Pierson Consulting
“Security salespeople are . . .”.
How you complete this sentence depends on who you are.
As a long-term sales professional in our industry,
Companies across the entire security industry face challenges in hiring talent. Competition with other careers, a lack of awareness of what the field of security is, and a disconnect between