Make a Price Increase Based on Value, Not Costs

Make a Price Increase Based on Value, Not Costs

Have you executed a price increase recently? If so, great! But don’t stop reading. There’s more to consider.  If not, why not? What’s holding you back? Haven’t your costs gone up? Whether it’s supplies, labor, raw materials, travel, etc., everything...
Meet Jake Braunger, ESA’s New VP of Advocacy and Public Affairs

Meet Jake Braunger, ESA’s New VP of Advocacy and Public Affairs

ESA is pleased to announce its new VP of Advocacy and Public Affairs, Jake Braunger. With prior experience on the National Federation of Independent Business (NFIB) Advocacy Team and many political campaigns throughout the country, Jake is eager to advocate...
Hail to the Chiefs: Meet SIAC’s Law Enforcement Liaisons

Hail to the Chiefs: Meet SIAC’s Law Enforcement Liaisons

There are few jobs as challenging and rewarding as leading a public safety agency and keeping a community safe from crime. When law enforcement leaders look at the issue of managing calls for service from the electronic security industry, they...
Foundation for Advancing Security Talent Announces First-Ever National Security Technician Day: January 23, 2023

Foundation for Advancing Security Talent Announces First-Ever National Security Technician Day: January 23, 2023

This day is dedicated to recognizing the valuable work that security technicians do to secure our nation. The Foundation for Advancing Security Talent (FAST) has officially registered National Security Technician Day as an annual commemorative day on January 23 to...
How LOUD #SecurityServes Communities By Putting the “Fun” in Fundraising 

How LOUD #SecurityServes Communities By Putting the “Fun” in Fundraising 

As the winter holidays draw close, we have so much to be thankful for, including the many ways our members are contributing to their communities. We want to take a moment to show how ESA Member, LOUD Security Systems Inc....
The 2022 Executive Partnerships that Take Our Industry to Greater Heights 

The 2022 Executive Partnerships that Take Our Industry to Greater Heights 

ESA's 2022 Executive Strategic Partners invest annually in the Association to grow important initiatives, improve our members’ businesses, and take the industry to greater heights. Without these partnerships, ESA, which is a nonprofit organization, would not be able to fulfill...
Jolly Good Holiday Season Savings!

Jolly Good Holiday Season Savings!

The holidays are now in full swing and with that comes the season of giving. It is the best time of year to show all your loved ones how much you truly appreciate them with a thoughtful gift! This December,...
ESA’s 2023 Youth Scholarship Program Launches, Applications & Online Donations Now Open

ESA’s 2023 Youth Scholarship Program Launches, Applications & Online Donations Now Open

The electronic security industry works intimately with the public safety sector. Police, firefighters, paramedics and EMTs offer a vital service to our communities, in our shared goal of keeping people, places and property safe.   To give back to this group...
ESA Discusses Internet As A Security System Communication Pathway To The Central Station With Telguard

ESA Discusses Internet As A Security System Communication Pathway To The Central Station With Telguard

ESA interviewed Telguard’s Senior Director of Technical Services, Daniel Rosales to discuss everything about using internet as a security system and how it is a communication pathway to central stations and Telguard’s solution to tackling this issue using Dual Path...
What Does It Take to Become an NTS Instructor? 

What Does It Take to Become an NTS Instructor? 

The ESA training program has been around for over 36 years and has experienced tremendous growth and recognition since its inception. This would not be possible without one of the program’s most valuable assets – its instructors. NTS Instructor are...