Surprising Security Sales Stats

Surprising Security Sales Stats

Security salespeople are in it for the money! It’s a common belief and one you may think is true. If so, you might be tempted to construct a compensation plan that heavily favors pay for performance.   Of course, salespeople want to be paid well. Everybody does. And I whole-heartedly...
Leading from the Inside Out — Jennifer Currence to Keynote at Leadership Summit

Leading from the Inside Out — Jennifer Currence to Keynote at Leadership Summit

Jennifer Currence, founder of The Currence Group and leadership trainer, will be a keynote speaker at the 2021 ESA Leadership Summit on October 4-7 at the Omni Frisco. Jennifer teaches leaders how to focus on their people resources to achieve...
Rise of the Machine: When and How to Leverage Artificial Intelligence

Rise of the Machine: When and How to Leverage Artificial Intelligence

For decades, Artificial Intelligence (AI) lived only in the imaginations of novelists and filmmakers. For many, their first exposure to AI was in the film 2001, where an intelligent supercomputer (spoiler alert) murders human beings. Terminator: Rise of the Machines, along with numerous other films...
The Future of Marketing is Credibility

The Future of Marketing is Credibility

“It’s who you know,” as they say. But I disagree. It’s not who you know, it’s who trusts you. The same principle applies to marketing. It does not matter how many people know about your business if no one trusts it.   The future of marketing is credibility, and...
Jeff Butler to Advise Security Leaders About Winning the Talent War

Jeff Butler to Advise Security Leaders About Winning the Talent War

The 2021 ESA Leadership Summit programming continues to get stronger! Adding to the two prior announcements where Dr. Ivan Joseph and Chad Porter were unveiled as keynote speakers for this year's Summit — Jeff Butler now officially joins the line-up...
2021 ESA Youth Scholarship Winners Announced

2021 ESA Youth Scholarship Winners Announced

The electronic security industry works closely with the public safety sector and we greatly appreciate the contributions that police, firefighters, paramedics, and EMTs offer to our communities. To show our appreciation, the ESA Youth Scholarship program was developed to provide...
ESA Board Appoints New Directors Steve Paley of Rapid Security Solutions and Kevin Stone of Doyle Security Systems to Complete Board Composition

ESA Board Appoints New Directors Steve Paley of Rapid Security Solutions and Kevin Stone of Doyle Security Systems to Complete Board Composition

The ESA Board of Directors completed its composition in accordance with its recently amended and adopted bylaws with the appointment of two ESA Competency Directors. These board-appointed positions provide skill and competency in identified fields or specialties of value to...
ESA Joins Effort to Protect Background Checks in California

ESA Joins Effort to Protect Background Checks in California

ESA has joined with 20 trade associations and organizations in an amicus (friend of the court) letter to the California Supreme Court urging it to reverse a lower court ruling that could have a devastating impact on the ability of...
Managing Your Installation Department for Success

Managing Your Installation Department for Success

A successful installation begins long before the technician arrives on the job site and ends only when Key Performance Indicators (KPIs) have been tracked and evaluated in alignment with company goals. Cindy Ponder, Vice President of Operations at Bates Security,...
Dr. Ivan Joseph to Help Security Pros Grow Grit within Their Teams at Leadership Summit

Dr. Ivan Joseph to Help Security Pros Grow Grit within Their Teams at Leadership Summit

#ESASummit21 Dr. Ivan Joseph, who gave a record-setting TEDx Talk which was viewed over twenty-two million times, was named the NAIA #1 Coach of the Year, wrote a best-selling book, and has spoken to audiences around the world, will be...