The ESA Leadership Summit will focus on tactics for bolstering your sales force in educational breakout sessions led by Chris Peterson. His sessions, aimed at empowering your sales leaders, are a competitive advantages you can take back to the office....
Snap One formerly SnapAV, is strengthening its position as a trusted source for locally-available custom integration products with the recent launch of a new Snap One Local Partner Store operated by AllNet in Marietta, Georgia and expected grand openings in...
Security salespeople are in it for the money! It’s a common belief and one you may think is true. If so, you might be tempted to construct a compensation plan that heavily favors pay for performance. Of course, salespeople want to be paid well. Everybody does. And I whole-heartedly...
Jennifer Currence, founder of The Currence Group and leadership trainer, will be a keynote speaker at the 2021 ESA Leadership Summit on October 4-7 at the Omni Frisco. Jennifer teaches leaders how to focus on their people resources to achieve...
For decades, Artificial Intelligence (AI) lived only in the imaginations of novelists and filmmakers. For many, their first exposure to AI was in the film 2001, where an intelligent supercomputer (spoiler alert) murders human beings. Terminator: Rise of the Machines, along with numerous other films...
“It’s who you know,” as they say. But I disagree. It’s not who you know, it’s who trusts you. The same principle applies to marketing. It does not matter how many people know about your business if no one trusts it. The future of marketing is credibility, and...
Here are highlights of legislative activity that could impact the electronic security and life safety industry. Federal Legislative Summary – July 2021 Congress continued to wrangle over infrastructure in July. It seemed most of the news coming out of...
We are monitoring 122 bills related to occupational licensing just passed the halfway mark in the year. Many are innocuous. But many others could have or will have a significant impact on your business, if passed. As the electronic security...
The next time customers ask if their lights, locks, and any other item they wish can be controlled with the X1 Series, the answer is yes, all of them — now they can manage any output across their entire site....
The 2021 ESA Leadership Summit programming continues to get stronger! Adding to the two prior announcements where Dr. Ivan Joseph and Chad Porter were unveiled as keynote speakers for this year's Summit — Jeff Butler now officially joins the line-up...